My first thought – Blackpink. Blackpink and other girl groups in YG are known to be mistreated and not promoted enough, which is where most of the Epic Since May 1956 Retro Style 65 Years Old 65th Birthday T-Shirt for YG comes from. Ever since the man YG himself stepped down, overtime Blackpink has been promoted A LOT. Idk about award shows, but they all finally have a chance to promote solo as well( solo songs, youtube channels, and a whole drama). They got like 2 music videos for their latest comeback, A WHOLE NETFLIX DOCUMENTARY and a lot more freedom. Once again we don’t know what goes on behind the scenes though.
My second thought – The style change. Now, this is less proving the stop of the mistreatment, but more proving the fact that a change did happen. All of YG’s past boy groups have had hip styles, focused less on dance and more on music, but they still get really popular. And they could have easily done that with treasure as well. I mean a whole member left before debut because the group didn’t have the same music tastes he had. and Treasure has done extremely well for a group that debuted in 2020. They have comebacks like have 3 and a half months. And you could argue that they are being overworked, which is a valid point, but they are doing well because of it.
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Some people say that they are not treating IKON well, but their whole leader and center of their group left, the members themselves have said they miss Epic Since May 1956 Retro Style 65 Years Old 65th Birthday T-Shirt. They got one comeback and I think that is enough for them (once again we don’t know what goes on behind the scenes.) I think they just needed some time, seeing how Bobby came back with a whole 17 song album, and IKON is almost confirmed for Kingdom.
Speaking about Kingdom, YG has also fixed its ties to a lot of companies and made new ties. I mean no one could have predicted a YG group on Kingdom which is an MNET show. They also made the recent deal with BigHit which once again no one saw coming. Which is what led me to post this.
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